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Property marketing

A branch checklist for property listing facts

This is a practical internal checklist, not legal advice. The branch must use current legal guidance and its own professional procedures.

Use clear fact states

Every important field should be marked confirmed by the agency, supported by a document, imported from the agency website, unverified, missing or not applicable.

Keep provenance

Record where the fact came from and when it was checked. A value copied from an old listing should not become more reliable because it has been rewritten.

Block the ready state when required

Where the branch has defined a fact as required, listing copy should not be treated as ready until the fact is supplied or a responsible person records the approved handling.

Review changes, not only first publication

Lease details, charges, availability, price, works and other property information can change. The branch should have a process for refreshing facts when a listing is amended or relaunched.

Use current professional guidance

Property information and consumer law change. Maintain versioned internal rules and have legal or compliance wording reviewed by an appropriate professional.

Scope note

This guide explains the Tiffbox operating approach. It is general information and is not legal, financial or professional advice.